Duyệt 10. Hotel - Restaurant theo Tác giả "Hsu, Cathy H. C."
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Marketing hospitality
Hsu, Cathy H. C.; Powers, Thomas F. (John Wiley & Sons, Inc., 2002)Combining marketing theory with a strong practical emphasis on industry applications, this book offers superior coverage of marketing as an integral part of operations, especially at the unit level. Beginning with an ...