Global marketing : a decision-oriented approach

dc.contributor.author	Hollensen, Svend.
dc.date.issued	2010
dc.identifier.isbn	978-0-273-72622-7
dc.identifier.uri	https://thuvienso.hoasen.edu.vn/handle/123456789/3518
dc.format	xliii, 756 p. : ill.
dc.language.iso	en
dc.publisher	Prentice Hall
dc.subject	Marketing
dc.subject	Export marketing
dc.title	Global marketing : a decision-oriented approach
dc.type	Book
dc.description.version	5th edition