Quản trị Khách sạn: Tài liệu gửi gần đây
Đang hiển thị mục 21-25 trong tổng 145
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Plastic loyalty – Investigating loyalty card programs for a Finnish hotel chain
(Elservier, 2019)Few studies of hotel loyalty programs, particularly field studies, examine basic questions such as the need for loyalty programs or their effects on hotel choice. Other gaps in loyalty program research include business ... -
The Ottoman Empire's first attempt to establish hotels in Istanbul: The _ Ottoman Imperial Hotels Company
(Elservier, 2015)The number of travellers from Europe to Turkey, and especially Istanbul, increased dramatically as travel _ conditions improved pursuant to the Industrial Revolution in the 19th century. However, the capital city of the ... -
Coping with the risk of internet connectivity in hotels: Perspectives from American consumers traveling internationally
(Elservier, 2017)A reliable and secure Internet connection may represent the only viable solution for international travelers to complete communication tasks in hotels (e.g., talking with loved ones at home, engaging in work-related ... -
Cooperation and competition between online travel agencies and hotels
(Elservier, 2019)With the advent of O2O (online to offline) mode, Online Travel Agency (OTA) websites help to introduce new customers to hotels. However, since OTAs charge a hefty commission, hotel managers hope returning customers can ... -
How power distance affects online hotel ratings: The positive moderating roles of hotel chain and reviewers’ travel experience
(Elservier, 2017)This study investigates the collective influences of cultural, hotel, and reviewer characteristics on online ratings in the hotel sector. Based on over 243,000 TripAdvisor reviews for hotels in 24 US cities, we empirically ...