20. Selling - Retail: Tài liệu gửi gần đây
Đang hiển thị mục 11-15 trong tổng 40
-
Strategic retail management : text and international cases
(Springer Gabler, 2017)This book is devoted to the dynamic development of retailing. The focus is on various strategy concepts adopted by retailing companies and their implementation in practice. This is not a traditional textbook or collection ... -
Omnichannel retail : how to build winning stores in a digital world
(Kogan Page, 2019)Omnichannel Retail celebrates all the advantages of the physical shopping experience, from its sensory selection through to try-before-you buy, and its potential for providing an instant and profitable retail solution, ... -
Franchising : pathway to wealth creation
(Prentice Hall PTR, 2004)This book is written by a truly extraordinary authoring team--including the entrepreneur who built the world's largest system of Jiffy Lube franchises, the CEO who grew Dunkin' Donuts from 300 units to over 3,000, and the ... -
Key account management : strategies to leverage information, technology, and relationships to deliver value to large customers
(Business Expert Press, 2015)This book addresses the strategic challenges facing top executives and sales leaders as they build strategies to better manage their key accounts. By leveraging up-to-date research, testimonials drawn from interviews with ... -
Sales force management : leadership, innovation, technology
(Routledge, 2016)The authors have strengthened the focus on managing the modern tools of selling, such as customer relationship management (CRM), social media and technology-enabled selling, and sales analytics. It’s a contemporary classic, ...
