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Marketing research : within a changing information environment

dc.contributor.authorHair, Joseph F.
dc.contributor.authorBush, Robert P.
dc.contributor.authorOrtinau, David J.
dc.date.issued2003
dc.identifier.isbn0-07-246757-6
dc.identifier.urihttps://thuvienso.hoasen.edu.vn/handle/123456789/9615
dc.descriptionxxiii, 720 p. : ill.
dc.language.isoen
dc.publisherMcGraw-Hill
dc.subjectMarketing
dc.subject.otherMarketing research
dc.titleMarketing research : within a changing information environment
dc.typeBook
dc.description.version2nd edition


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