Strategic management : concepts and cases : a competitive advantage approach

dc.contributor.author	David, Fred R.
dc.contributor.author	David, Forest R.
dc.date.issued	2017
dc.identifier.isbn	978-1-292-14849-6
dc.identifier.uri	https://thuvienso.hoasen.edu.vn/handle/123456789/7400
dc.description.abstract	For courses in strategy. A Practical, Skills-oriented Approach to Strategic ManagementIn today's economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Managementcaptures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises. The 16th edition has been thoroughly updated and revised with current research and concepts. This edition includes 30 new cases and end-of-chapter material, including added exercises and review questions.
dc.format	680 p. : ill.
dc.language.iso	en
dc.publisher	Pearson
dc.subject	Strategic management
dc.subject	Strategic planning
dc.subject	Case studies
dc.title	Strategic management : concepts and cases : a competitive advantage approach
dc.type	Book
dc.description.version	16th edition (global edition)