Recent Submissions

  • Successful Employee Communications: A Practitioner's Guide to Tools, Models and Best Practice for Internal Communication 

    Dewhurst, Sue; FitzPatrick, Liam (Kogan Page, 2022)
    Communicating effectively is crucial to improving employee engagement, organizational culture, and performance. Learn how to focus your time and resources to make the most positive difference to your organization and its ...
  • The Corporate Culture Survival Guide 

    H. Schein, Edgar; A. Schein, Peter (Wiley, 2019)
    Effective, sustainable cultural change requires evolution, not disruption The Corporate Culture Survival Guide is the essential primer and practical guide every organization needs. Corporate culture pioneer Edgar H. ...
  • Career Management for Life (5th) 

    H. Greenhaus, Jeffrey; A. Callanan, Gerard; M. Godshalk, Veronica (Routledge, 2019)
  • Strategic brand management 

    Chernev, Alexander (Cerebellum Press, 2017)
    This book presents a cohesive framework for brand management that delineates the unique role of brands as a means of creating market value. Topics covered include designing effective brand strategy and tactics, developing ...
  • Strategic management : competitiveness & globalization : concepts 

    Hitt, Michael A.; Ireland, R. Duane; Hoskisson, Robert E. (Cengage Learning, 2011)
    Introduce strategic management concepts using the market-leading text that sets the standard for the most complete, relevant presentation. Written by highly respected experts and prestigious scholars, Hitt/Ireland/Hoskisson's ...

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