Typography and tourism places: The case of the English seaside resort
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Date
2022
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Elservier
Abstract
This article examines tourism through the prism of graphic design, providing an analysis of the
relationship between typography and popular English seaside resorts. Along Blackpool's,
Brighton's and Scarborough's promenades, typefaces are observed, categorised, and mapped;
additionally, we depict significant typefaces and discuss their characteristics. The research
methods employed also provide a template to explore other typographical environments. The
research findings reveal, for the first time, that certain combinations of typographical usage
have become a distinct attribute of tourism design within the built environment of these resorts.
Moreover, this is the rationale for a proposed typographic reference resource, enabling
businesses and Destination Management Organisations to make better-informed design and
marketing decisions.
Description
Annals of Tourism Research 97 (2022) 103490
Keywords
Typography,Graphic design,Tourism design,Seaside resorts,Nostalgia,Seaside vernacular