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dc.contributor.authorLevy, Michael
dc.contributor.authorGrewal, Dhruv
dc.date.issued2023
dc.identifier.isbn978-1-265-07246-9
dc.identifier.urihttps://thuvienso.hoasen.edu.vn/handle/123456789/13140
dc.description.abstractThis book highlights the many ways the retail industry has transformed and evolved over the past several years. In keeping with market-leading tradition, the eleventh edition, focuses on key strategic issues with an emphasis on financial considerations and implementation through merchandise and store management. Strategic and tactical issues are examined for a broad spectrum of retailers, both large and small, domestic and international, selling both merchandise and services.
dc.formatxxviii, 643 p. : ill.
dc.language.isoen
dc.publisherMcGraw-Hill
dc.subjectRetail trade
dc.subjectManagement
dc.titleRetail management
dc.typeBook
dc.description.version11th edition


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