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dc.contributor.authorVarner, Iris
dc.contributor.authorBeamer, Linda
dc.date.issued2011
dc.identifier.isbn978-0-07-337774-2
dc.identifier.urihttps://thuvienso.hoasen.edu.vn/handle/123456789/11421
dc.description.abstractThis book addresses the issues of culture and communication within the context of international business. The text provides examples of how cultural values and practices impact business communication. The authors explore the relationships among the cultural environments of the firm and the structure of the firm. They examine how companies and individuals communicate, and concentrate on the underlying cultural reasons for behavior. This approach helps readers develop an ability to work successfully within an environment of cultural diversity both at home and abroad.
dc.formatxxiv, 503 p. : ill.
dc.language.isoen
dc.publisherMcGraw-Hill
dc.subjectIntercultural communication
dc.subjectBusiness communication
dc.subjectInternational business enterprises
dc.titleIntercultural communication in the global workplace
dc.typeBook
dc.description.version5th edition


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