Duyệt 20. Selling - Retail theo Năm xuất bản
Đang hiển thị mục 21-40 trong tổng 40
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After–sales service of engineering industrial assets : a reference framework for warranty management
(Springer, 2014)This book explores the practical implementation of an advanced after-sales management framework devoted to warranty management. The framework is intended for companies producing either standardized or customized products ... -
Sales management: shaping future sales leaders
(Pearson, 2014)For courses in sales management. Sales Management, 1/e is the only book on the market that prepares students to become effective sales managers in today's hyper-competitive, global economy-by integrating current technology, ... -
Key account management : strategies to leverage information, technology, and relationships to deliver value to large customers
(Business Expert Press, 2015)This book addresses the strategic challenges facing top executives and sales leaders as they build strategies to better manage their key accounts. By leveraging up-to-date research, testimonials drawn from interviews with ... -
Sales promotion decision making : concepts, principles, and practice
(Business Expert Press, 2015)Distilled from over 700 articles and cases, it presents the findings of comprehensive global research which explores the DNA of sales promotions, including their role, nature, and function, the critical decision-making ... -
Selling and sales management
(Pearson, 2015)This new edition comes fully updated with new case studies, using working businesses to connect sales theory to the practical implications of selling in a modern environment. This edition contains the results from cutting-edge ... -
Creating effective sales and marketing relationships
(Business Expert Press, 2015)This book demonstrates how corporate sales and marketing teams should operate collaboratively in a 21st Century organization to enhance performance in the marketplace. It discusses how and why conflict and /or separation ... -
Sales force management : leadership, innovation, technology
(Routledge, 2016)The authors have strengthened the focus on managing the modern tools of selling, such as customer relationship management (CRM), social media and technology-enabled selling, and sales analytics. It’s a contemporary classic, ... -
Strategic retail management : text and international cases
(Springer Gabler, 2017)This book is devoted to the dynamic development of retailing. The focus is on various strategy concepts adopted by retailing companies and their implementation in practice. This is not a traditional textbook or collection ... -
Sales and distribution management : decisions, strategies, and cases
(Pearson, 2017)This book provides insights toward delineating the areas in which sales managers make decisions, analyzing decision alternatives and criteria in the sales areas and providing cases as real-life examples of decision situations. -
Smart retail : winning ideas and strategies from the most successful retailers in the world
(Pearson, 2017)Fully revised and updated, this new edition includes the latest success stories, new ideas and strategic and tactical thinking to help grow your sales. Based on one simple question, which Richard Hammond posed to the world's ... -
Retail management : a strategic approach
(Pearson, 2018)This book is built on the fundamental principle that retailers have to plan for and adapt to a complex, changing environment. Without a pre-defined and well-integrated strategy, retailers may flounder and be unable to cope ... -
Smart retailing : technologies and strategies
(Palgrave Macmillan, 2019)Christoph Teller, Professor and Head of the Department of Marketing and Retail Management, University of Surrey, UK "Smart Retailing offers an eloquent and inspiring vision of retail management in the future. I strongly ... -
Omnichannel retail : how to build winning stores in a digital world
(Kogan Page, 2019)Omnichannel Retail celebrates all the advantages of the physical shopping experience, from its sensory selection through to try-before-you buy, and its potential for providing an instant and profitable retail solution, ... -
Performance management in retail and the consumer goods industry : best practices and case studies
(Springer, 2019)This book offers essential insights into various management concepts for retail and consumer packaged goods companies. Addressing a range of topics in the field of performance management, it presents concepts for management ... -
Sell like crazy : how to get as many clients, customers and sales as you can possibly handle
(King Kong, 2019)In this groundbreaking book, Sabri Suby, the founder of Australia's #1 fastest growing digital marketing agency, reveals his exclusive step-by-step formula for growing the sales of any business, in any market or niche! The ... -
Selling and sales management
(Pearson, 2019)This new edition comes fully updated with new case studies, using working businesses to connect sales theory to the practical implications of selling in a modern environment. It also contains the results from cutting-edge ... -
Sales management : analysis and decision making
(Routledge, 2020)This book continues the tradition of blending the most recent sales management research with the real-life "best practices" of leading sales organizations. The authors teach sales management courses, and interact with sales ... -
Sell⁶ : trust-based professional selling
(Cengage Learning, 2020) -
Which customers pay? : predicting value pre and post sales
(Springer Gabler, 2020)The main goal of this book is explaining which customers create value for suppliers and thereby realizes a better understanding of how suppliers can improve their revenue for value proposition and value creation in industrial ... -
Retail management
(McGraw-Hill, 2023)This book highlights the many ways the retail industry has transformed and evolved over the past several years. In keeping with market-leading tradition, the eleventh edition, focuses on key strategic issues with an emphasis ...
