Corporate social responsibility and customer satisfaction among US publicly traded hotels and restaurants

dc.contributor.authorLee, Seoki
dc.contributor.authorHeo, Cindy Yoonjoung
dc.date.accessioned2024-06-04T07:59:29Z
dc.date.available2024-06-04T07:59:29Z
dc.date.issued2009
dc.descriptionInternational Journal of Hospitality Management 28 (2009) 635–637vi
dc.description.abstractThis study, by performing a path regression analysis, examines a mediating effect of customer satisfaction between corporate social responsibility (CSR) activities and firm value for US hotels and restaurants. Further, the study differentiates positive and negative CSR activities in the analysis. Findings suggest that the customer satisfaction does not play a role of amediator between the two factors for both hotels and restaurants.vi
dc.identifier.urihttps://thuvienso.hoasen.edu.vn/handle/123456789/15299
dc.language.isoenvi
dc.publisherElserviervi
dc.subjectCSR,Positivity effect,Negativity effect,Customer satisfaction,Mediating effectvi
dc.titleCorporate social responsibility and customer satisfaction among US publicly traded hotels and restaurantsvi
dc.typeArticlevi

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