Facets of corporate identity, communication, and reputation

dc.contributor.author	Melewar, T. C. (editor)
dc.date.issued	2008
dc.identifier.isbn	978-0-415-40528-7
dc.identifier.uri	https://thuvienso.hoasen.edu.vn/handle/123456789/9496
dc.description	xvii, 233 p. : ill.
dc.language.iso	en
dc.publisher	Routledge
dc.subject	Communication in marketing
dc.subject.other	Corporate identity
dc.subject.other	Corporate image
dc.subject.other	Corporations
dc.subject.other	Industrial publicity
dc.subject.other	Public relations
dc.title	Facets of corporate identity, communication, and reputation
dc.type	Book