Search
Now showing items 1-10 of 24
Xã hội học báo chí
(Nxb. Trẻ, 2006)
Xã Hội Học Báo Chí là một bộ phận của bộ môn xã hội học về truyền thông đại chúng. Cách tiếp cận xã hội học đối với báo chí nói riêng và với truyền thông đại chúng nói chung không có gì khác biệt lớn. Vì vậy, nội dung của ...
Film production management
(Elsevier Inc., 2006)
Film production management will tell you in step-by-step detail how to produce a screenplay and get it onto the big screen. Whether you are an aspiring or seasoned film professional, this book will be an indispensable ...
Radio production
(Elsevier Inc., 2005)
This book is a complete working handbook that provides comprehensive information on every aspect of producing radio programmes to a professional standard. Aimed at students, technical issues are explained in simple terms.
Selling today : partnering to create value
(Pearson, 2014)
This book helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest ...
The complete film production handbook
(Focal Press is an imprint of Elsevier, 2010)
This book is for working film/TV professionals and students alike. If you're a line producer, production manager, production supervisor, assistant director or production coordinator--the book has everything you'll need ...
Media now : understanding media, culture, and technology
(Cengage Learning, 2012)
This book empowers you to think critically about the media and its effects on culture by providing a thorough understanding of how media technologies develop, operate, converge, and affect society. MEDIA NOW prepares you ...
Media programming : strategies and practices
(Cengage Learning, 2013)
Reflecting the latest developments from real-world practice, this market-leading text covers all aspects of media programming for broadcast and cable television, radio, and the Internet with clear, current illustrations ...
Producing and directing the short film and video
(Focal Press, 2010)
The book clearly illustrates all of the steps involved in preproduction, production, postproduction, and distribution. Its unique two-fold approach looks at filmmaking from the perspectives of both producer and director, ...
Digital signage broadcasting : content management and distribution techniques
(Focal Press is an imprint of Elsevier, 2008)
This book includes coverage of basic elements, examples of advanced digital signage applications, as well as traffic capacity calculations that may be guidance when choosing means of distribution as physical media, broadband ...
Producing for TV and new media : a real-world approach for producers
(Focal Press, 2009)
This new edition now covers striking developments in new media, delivery systems, the expansion of the global marketplace of media content.