Concepts in strategic management and business policy : globalization, innovation, and sustainability

dc.contributor.author	Wheelen, Thomas L.
dc.contributor.author	Hunger, J. David
dc.contributor.author	Hoffman, Alan N.
dc.contributor.author	Bamford, Charles E.
dc.date.issued	2018
dc.identifier.isbn	978-1-292-22729-0
dc.identifier.uri	https://thuvienso.hoasen.edu.vn/handle/123456789/8534
dc.description.abstract	Picking up where the popular previous editions left off, this book further sharpens and modernizes this classic text’s approach to teaching strategy with an emphasis on globalization, innovation, and sustainability. Throughout, the authors equip students with the strategic concepts they will need to know as they face the issues that all organizations must build upon to push their businesses forward. In this edition, Alan Hoffman and Chuck Bamford offer a fresh perspective to this extraordinarily well-researched and practically crafted lesson. Also included is a new chapter on global strategy.
dc.format	402 p. : ill.
dc.language.iso	en
dc.publisher	Pearson
dc.subject	Strategic management
dc.subject	Strategic planning
dc.subject	Business policy
dc.subject	Sustainability
dc.subject	Case studies
dc.title	Concepts in strategic management and business policy : globalization, innovation, and sustainability
dc.type	Book
dc.description.version	15th edition (global edition)