Hiển thị biểu ghi dạng vắn tắt

dc.contributor.authorRothaermel, Frank T.
dc.date.issued2019
dc.identifier.isbn978-1-259-92762-1
dc.identifier.isbn978-1-260-14192-4
dc.identifier.isbn978-1-260-14186-3
dc.identifier.urihttps://thuvienso.hoasen.edu.vn/handle/123456789/8229
dc.description.abstractStrategic Management, 4e by Frank T. Rothaermel is the fastest growing Strategy title in the market because it uses a unified, singular voice to help students synthesize and integrate theory, empirical research, and practical applications with current, real-world examples. His approach not only offers students a learning experience that uniquely combines rigor and relevance, but also provides tight linkage between the concepts and cases. Rothaermel 4e prepares students with the foundation they need to understand how companies gain and sustain competitive advantage, while developing students’ skills to become successful future leaders capable of making well-reasoned strategic decisions.
dc.formatxxviii, 555 p. : ill.
dc.language.isoen
dc.publisherMcGraw-Hill
dc.subjectStrategic management
dc.subjectStrategic planning
dc.titleStrategic management
dc.typeBook
dc.description.version4th edition


Các tập tin trong tài liệu này

Thumbnail
Thumbnail

Tài liệu này xuất hiện trong Bộ sưu tập sau đây

Hiển thị biểu ghi dạng vắn tắt