dc.contributor.author | Beckley, Jacqueline H. (editor) | |
dc.contributor.author | Herzog, Leslie J. (editor) | |
dc.contributor.author | Foley, M. Michele (editor) | |
dc.date.issued | 2017 | |
dc.identifier.isbn | 9781119149316 | |
dc.identifier.uri | https://thuvienso.hoasen.edu.vn/handle/123456789/8215 | |
dc.description.abstract | This book explains all the necessary information in order to help meet the increasing demands for innovation in an industry that is providing fewer resources. This updated edition, by a group of seasoned food industry business professionals and academics, provides a real-world perspective of what is occurring in the food industry right now, offers strategic frameworks for problem solving and R&D strategies, and presents methods needed to accelerate and optimize new product development. | |
dc.format | xv, 387 p. : ill. | |
dc.language.iso | en | |
dc.publisher | Wiley-Blackwell | |
dc.subject | Food industry and trade | |
dc.subject | New products | |
dc.subject | Marketing | |
dc.subject | Research | |
dc.subject | United States | |
dc.title | Accelerating new food product design and development | |
dc.type | Book | |
dc.description.version | 2nd edition | |