Marketing management

dc.contributor.author	Kotler, Philip
dc.contributor.author	Keller, Kevin Lane
dc.date.issued	2012
dc.identifier.isbn	978-0-13-210292-6
dc.identifier.uri	https://thuvienso.hoasen.edu.vn/handle/123456789/8046
dc.format	xxii, 657 p. : ill.
dc.language.iso	en
dc.publisher	Prentice Hall
dc.subject	Marketing
dc.subject	Management
dc.title	Marketing management
dc.type	Book
dc.description.version	14th edition