A systematic literature review of the personal value orientation construct in hospitality and tourism literature
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Date
2020
Authors
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Journal ISSN
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Publisher
Elservier
Abstract
Although personal value orientation has received the attention of scholars to explain and predict various consumer
behaviors, prior research within the hospitality and tourism context has proposed the mismatched fundamental
concept and operationalization of personal values and/or has adapted partial aspects of the personal
value construct, such as pro-environmental behaviors. Based on the fundamental principles of personal value
orientation, this study systematically reviewed studies that focused on personal value orientation by investigating
their research context, definitions, theoretical background and measurements, roles and main results.
The systematic literature review was conducted with articles published in top-tier hospitality and tourism
journals between 2000 and 2018 by identifying research gaps and providing a direction for future research on
personal value orientation in those fields.
Description
International Journal of Hospitality Management 89 (2020) 102572
Keywords
Personal value orientation,Systematic review,Tourism and hospitality,Rokeach,Schwartz,Stern