Quản trị Khách sạn: Recent submissions
Now showing items 121-125 of 144
-
Hotel Room Rate Discounting During Recessionary Times: Effects by Hotel Class
(The Author(s), 2021)Previous research regarding the costs and benefits of hotel room rate discounting during recessionary times has produced mixed results and recommendations. However, it has become clear that virtually all hotels offer ... -
Service Priority Climate and Service Performance Among Hospitality Employees: The Role of Emotional Labor and Workload Pressure
(The Author(s), 2021)Frontline hotel employees face a complex organizational environment that constantly makes multiple demands, creating a persistent trade-off between service as a key element of the organization’s strategy and other competing ... -
Benchmarking Hotel Investment Risk: Differences Based on Types of Hotels
(The Author(s), 2023)Commercial real estate (CRE) investment involves risk, and hotels are perceived as the riskiest CRE assets because of the high turnover of guest room occupants and are the most operation-intensive of all types of CRE ... -
A systematic review of virtual reality in tourism and hospitality: The known and the paths to follow
(Elservier, 2024)Virtual reality is currently used to enhance travelers’ experience, providing destinations, attractions, and businesses with additional marketing tools, reshaping consumer experiences, and generating a new model of ... -
The Importance of Green Certification Labels/Badges in Online Hotel Booking Choice: A Conjoint Investigation of Consumers’ Preferences Pre- and Post-COVID-19
(The Author(s) 2023, 2023)In light of travelers’ growing preference for sustainable hotel accommodation, this study investigated the relative importance of green certification labels/badges in online hotel selection/booking choice. A conjoint ...