Quản trị sự kiện: Tài liệu gửi gần đây
Đang hiển thị mục 56-60 trong tổng 89
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A critical review of the motivational factors for festival attendance based on meta-analysis
(Elservier, 2016)The primary purpose of this study was to trace the origin of major motivational factors for festival attendance used in previous studies. In addition, the study showed that these motivational factors are not suitable for ... -
Festival gamification: Conceptualization and scale development
(Elservier, 2019)Based on self-determination theory, this study developed a Festival Gamification Scale (FGS). Through multistudy method, in study 1, five FGS dimensions were sorted through literature review, followed by twelve ... -
Traditional costume experience at a cultural heritage festival
(Elservier, 2019)The experience of traditional costumes on palace grounds is a unique phenomenon of cultural heritage tourism in South Korea. This study investigated the impact of the experience of the traditional Korean costume, Hanbok, on ... -
The antecedents of visitors’ flow experience and its influence on memory and behavioral intentions in the music festival context
(Elservier, 2021)At present, few studies have focused on the antecedents and consequences of music festival visitors’ flow experience. Based on the cognitive appraisal theory, this study explores five antecedents of music festival ... -
National identity and cultural festivals in postcolonial destinations
(Elservier, 2019)The number of cultural festivals organised globally has increased primarily due to their significance in celebrating and promoting community values, ideologies, identity and continuity. This mixed-method study aims ...