Quản trị sự kiện: Recent submissions
Now showing items 41-45 of 89
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The role of social identification and hedonism in affecting tourist re-patronizing behaviours: The case of an Italian festival
(Elservier, 2011)Since the 1990s Europe and other continents have been organising a significantly larger number of festivals with the objective of stimulating tourism and exploiting potential economic opportunities. The prominence of ... -
Innovation implementation: Harmony and conflict in Chinese modern music festivals
(Elservier, 2017)There is a degree of consensus in the academic literature that innovation is a vital source of competitive advantage. Although some processional aspects of innovation have been examined in detail, the process of ... -
Tourism destination events classifier based on artificial intelligence techniques
(Elservier, 2023)Identifying client needs to provide optimal services is crucial in tourist destination management. The events held in tourist destinations may help to meet those needs and thus contribute to tourist satisfaction. As with ... -
Making positive family memories together and improving quality-of-life through thick sociality and bonding at local community festivals and events
(Elservier, 2019)Our study contributes to the current research on tourism and quality-of-life (QOL) by investigating Memorable Event Experiences (MEE), as a primary resource for familial bonding and memory creation. A mixed methods approach ... -
The different effects of dis-satisfier, satisfier and delighter attributes: Implications for Oktoberfest and beer festivals
(Elservier, 2017)The Oktoberfest in Munich is the largest beer festival worldwide; for the first time, a third party was allowed to do a visitor survey as part of the festival. The study's aim was to assess the role of attribute performance ...