Duyệt Quản trị sự kiện theo Tác giả "Agrusa, Jerome"
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The role of family decision makers in festival tourism
Seongseop Kim, Samuel; Choi, Sangsoo; Agrusa, Jerome; Wangd, Kuo-Ching; Kim, Youngmi (Elservier, 2010)This study assessed the role of family decision makers in participating in a festival according to five stages of festival participation. A survey process was conducted using two sampling groups: the sample for families ...