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dc.contributor.authorKotter, John P.
dc.contributor.authorCohen, Dan S.
dc.date.issued2002
dc.identifier.isbn1-57851-254-9
dc.identifier.urihttps://thuvienso.hoasen.edu.vn/handle/123456789/12958
dc.description.abstractOrganizations are forced to change faster and more radically than ever. How are companies faring in meeting these challenges and what can we learn from their experiences? In this powerful follow-up book organized around Leading Change's revolutionary eight-step change process Kotter and co-author Dan Cohen reveal the results of their research in over 100 organizations in the midst of large-scale change. What they found may surprise you. Although most organizations believe change happens by making people think differently Kotter and Cohen say the key lies more in making them feel differently. They introduce a new dynamic "see-feel-change" that sparks and fuels action by showing people potent reasons for change that charge their emotions. Through true stories from real people, the authors present a play-by-play of challenges encountered, mistakes made, and lessons learned through each of the eight steps of change and offer tips and tools readers can apply within their own organizations.
dc.formatxiv, 190 p.
dc.language.isoen
dc.publisherHarvard Business School Press
dc.subjectOrganizational change
dc.titleThe heart of change : real-life stories of how people change their organizations
dc.typeBook


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