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dc.contributor.authorGitman, Lawrence J.
dc.contributor.authorMcDaniel, Carl
dc.contributor.authorShah, Amit J.
dc.contributor.otherReece, Monique
dc.contributor.otherKoffel, Linda
dc.contributor.otherTalsma, Bethann
dc.contributor.otherHyatt, James C.
dc.date.issued2018
dc.identifier.isbn1-947172-55-7
dc.identifier.isbn978-1-947172-55-5
dc.identifier.urihttps://thuvienso.hoasen.edu.vn/handle/123456789/11923
dc.description.abstractThis book covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond.
dc.format731 p. : ill.
dc.language.isoen
dc.publisherOpenStax
dc.subjectBusiness
dc.titleIntroduction to business
dc.typeBook


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