Ngành Quan hệ công chúng tích hợp: Recent submissions
Now showing items 6-10 of 14
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Công tác xã hội nhập môn
(Trường Đại học Mở Tp. HCM, [K.xđ.]) -
Present-day corporate communication : a practice-oriented, state-of-the-art guide
(Springer, 2018)This book serves as an easy-to-read, up-to--date practical guide on professional corporate communication. The key market for this book is the Asia-Pacific region, mainly because there is a gap in know-how in corporate ... -
Ongoing crisis communication : planning, managing, and responding
(SAGE Publications, 2015)This book provides an integrated and multi-disciplinary approach to the entire crisis communication process. Drawing on his extensive firsthand experience, Dr. Timothy Coombs uses a three-staged approach to crisis management ... -
The SAGE handbook of social media research methods
(SAGE reference, 2017)"The SAGE Handbook of Social Media Research Methods offers a step-by-step guide to overcoming the challenges inherent in research projects that deal with 'big and broad data,' from the formulation of research questions to ...
