Product design and the supply chain : competing through design

dc.contributor.author	Khan, Omera
dc.date.issued	2019
dc.identifier.isbn	978-0-7494-7824-7
dc.identifier.uri	https://thuvienso.hoasen.edu.vn/handle/123456789/11180
dc.description.abstract	This book contains fascinating content applicable to industry. It is full of useful and insightful real-life cases and examples. This book sets out to show how design impacts: sales revenues, pricing, time to market, manufacturing and supply chain costs, supply chain risks, brand loyalty, and competitiveness.
dc.format	xx, 244 p. : ill.
dc.language.iso	en
dc.publisher	Kogan Page
dc.subject	Business logistics
dc.subject	Supply chain management
dc.subject	Product design
dc.title	Product design and the supply chain : competing through design
dc.type	Book