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dc.contributor.authorKhan, Omera
dc.date.issued2019
dc.identifier.isbn978-0-7494-7824-7
dc.identifier.urihttps://thuvienso.hoasen.edu.vn/handle/123456789/11180
dc.description.abstractThis book contains fascinating content applicable to industry. It is full of useful and insightful real-life cases and examples. This book sets out to show how design impacts: sales revenues, pricing, time to market, manufacturing and supply chain costs, supply chain risks, brand loyalty, and competitiveness.
dc.formatxx, 244 p. : ill.
dc.language.isoen
dc.publisherKogan Page
dc.subjectBusiness logistics
dc.subjectSupply chain management
dc.subjectProduct design
dc.titleProduct design and the supply chain : competing through design
dc.typeBook


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