TED talks : the official TED guide to public speaking

Abstract

For anyone who has ever been inspired by a TED Talk ... This is an insider's guide to creating talks that are unforgettable. Since taking over TED in 2001, Chris Anderson has shown how carefully crafted short talks can be the key to unlocking empathy, stirring excitement, sharing knowledge, and promoting a shared dream. Done right, a talk can electrify a room and transform an audience's worldview; it can be more powerful than anything in written form. This book explains how the miracle of powerful public speaking is achieved, and equips you to give it your best shot. There is no set formula; no two talks should be the same. But there are tools that can empower any speaker. Chris Anderson has worked behind the scenes with all the TED speakers who have inspired us the most, and here he shares their insights. This is the twenty-first century's new manual for truly effective communication, and it is a must-read for anyone who is ready to create impact with their ideas.