International business

dc.contributor.author	Rugman, Alan M.
dc.contributor.author	Collinson, Simon
dc.contributor.author	Hodgetts, Richard M.
dc.date.issued	2006
dc.identifier.isbn	0-273-70174-6
dc.identifier.isbn	978-0-273-70174-3
dc.identifier.uri	https://thuvienso.hoasen.edu.vn/handle/123456789/10335
dc.description.abstract	Taking a regional approach, this text challenges some of the underlying assumptions behind globalization and focuses on both the dominant economies and emerging markets. By integrating analysis of the competitive environment and the internal resources of the firm this book provides a strategic view of international business. The text will be invaluable for anyone studying international business as part of a degree programme and aiming to attain a confident and thorough understanding of the subject.
dc.format	xxx, 664 p. : ill.
dc.language.iso	en
dc.publisher	Prentice Hall
dc.subject	International business enterprises
dc.subject	Management
dc.title	International business
dc.type	Book
dc.description.version	4th edition