Entrepreneurship : theory, process, and practice

Abstract

Entrepreneurship: theory, process, practice covers the foundations of entrepreneurship and entrepreneurial growth for the Asia-Pacific entrepreneur. The text emphasises the development of a business idea with the major theme of Environmental Entrepreneurship . Alongside a strong theoretical framework, the authors have included a wealth of experiential learning methodology. Sustainability, ethical and social responsibility, and experiential learning elements set this text apart from others in its discipline. This experiential text with rigorous theory is appropriate across levels, with sufficient material for two semesters of undergraduate study.