Hiển thị biểu ghi dạng vắn tắt
Design thinking for entrepreneurs and small businesses : putting the power of design to work
dc.contributor.author | Ingle, Beverly Rudkin | |
dc.date.issued | 2014 | |
dc.identifier.isbn | 978-1-4302-6182-7 | |
dc.identifier.uri | https://thuvienso.hoasen.edu.vn/handle/123456789/9101 | |
dc.description | xvi, 152 p. : ill. | |
dc.description.abstract | This book offers just enough theory to provide you with working knowledge of design thinking, but its value lies in the practical, proven, hands-on information that you can put to use immediately. You will learn: How to incorporate design thinking processes into everyday operations, and in what areas of business the approach is most valuable; How to use the most prevalent and popular design thinking tools (like ideation, prototyping, and rapid branding) effectively; How to use design thinking to identify and achieve your business goals and create new business models; How to create revenue-boosting new products and services using design thinking; How to improve the customer/user experience to create more loyal, profitable customers. | |
dc.language.iso | en | |
dc.publisher | Apress | |
dc.subject | Small businesses | |
dc.subject.other | Entrepreneurs | |
dc.subject.other | Design thinking | |
dc.title | Design thinking for entrepreneurs and small businesses : putting the power of design to work | |
dc.type | Book |