Strategic management for tourism, hospitality and events

dc.contributor.author	Evans, Nigel
dc.date.issued	2015
dc.identifier.isbn	978-0-203-77149-5
dc.identifier.uri	https://thuvienso.hoasen.edu.vn/handle/123456789/9098
dc.description.abstract	It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout. This book is written in an accessible and engaging style and structured logically with useful features throughout to aid students’ learning and understanding.
dc.format	xx, 708 p. : ill.
dc.language.iso	en
dc.publisher	Routledge
dc.subject	Tourism
dc.subject	Hospitality industry
dc.subject	Strategic planning
dc.subject	Management
dc.title	Strategic management for tourism, hospitality and events
dc.type	Book
dc.description.version	2nd edition