Contemporary strategy analysis : text and cases

dc.contributor.author	Grant, Robert M.
dc.date.issued	2016
dc.identifier.isbn	9781119126515
dc.identifier.uri	https://thuvienso.hoasen.edu.vn/handle/123456789/9082
dc.description.abstract	This book focuses on the fundamentals of value creation with an emphasis on practicality. Topics in this edition include: platform-based competition and ecosystems of related industries; the role of strategy making processes; mergers, acquisitions and alliances; and strategy implementation. Within the twenty case studies, students will find leading companies that are familiar to them. This strategy analysis text is suitable for MBA and advanced undergraduate students.
dc.format	xvi, 758 p. : ill.
dc.language.iso	en
dc.publisher	Wiley
dc.subject	Business
dc.subject	Strategic planning
dc.title	Contemporary strategy analysis : text and cases
dc.type	Book
dc.description.version	9th edition