Hiển thị biểu ghi dạng vắn tắt

dc.contributor.authorTurban, Efraim
dc.contributor.authorOutland, Jon
dc.contributor.authorKing, David
dc.contributor.authorTurban, Deborrah C.
dc.date.issued2018
dc.identifier.isbn978-3-319-58715-8
dc.identifier.urihttps://thuvienso.hoasen.edu.vn/handle/123456789/8307
dc.description.abstractMuch attention is lately being given to smart commerce and the use of AI-based analytics and big data to enhance the field. Finally, some emerging EC business models are changing industries (e.g., the shared economy models of Uber and Airbnb). The 2018 (9th) edition, brings forth the latest trends in e-commerce, including smart commerce, social commerce, social collaboration, shared economy, innovations, and mobility.
dc.formatxxviii, 636 p. : ill.
dc.language.isoen
dc.publisherSpringer
dc.relation.ispartofseriesSpringer Texts in Business and Economics
dc.subjectElectronic commerce
dc.subjectSocial networks
dc.subjectSocial commerce
dc.titleElectronic commerce 2018 : a managerial and social networks perspective
dc.typeBook
dc.description.version9th edition


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Hiển thị biểu ghi dạng vắn tắt