21. Travel - Tourism: Tài liệu gửi gần đây

Đang hiển thị mục 26-30 trong tổng 35

    • Best of Vietnam 

      Lonely Planet (Lonely Planet, 2018)
      This is your passport to the most relevant, up-to-date advice on what to see and skip, and what hidden discoveries await you. Immerse yourself in history in the warren-like lanes of Hoi An Old Town; cruise through shimmering ...

    • The professional guide : dynamics of tour guiding 

      Pond, Kathleen Lingle (Van Nostrand Reinhold, 1993)
      Travel and tourism is emerging as one of the world's largest and most dynamic industries. This handbook aims to provide guides with a foundation to the tourism and travel industry. It begins with a definition of the various ...

    • Tourism branding : communities in action 

      Cai, Liping A.; Gartner, William C.; Munar, Ana Mari’a (Emerald Group Publishing Limited, 2009)
      Academic studies have predominantly treated destination branding as a marketing phenomenon that happens to involve tourists as customers in a marketplace. "Tourism branding: communities in action", the first volume in a ...

    • Service quality in leisure and tourism 

      Williams, Christine; Buswell, John (CABI Publishing, 2003)
      The service sector is considered to lag behind manufacturing in introducing quality management cultures. The leisure and tourism industry has tended to be even more dilatory, and so quality management was not given a high ...

    • The management of tourism 

      Pender, Lesley (editor); Sharpley, Richard (editor) (SAGE Publications, 2005)
      This book considers and applies management concepts, philosophies and practices to the business of tourism. The book goes beyond a conceptual discussion of tourism, to cover management perspectives both in operational and ...