21. Travel - Tourism: Recent submissions
Now showing items 86-90 of 222
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Islamic tourism : management of travel destinations
(CABI, 2019)This book bridges the ever-widening gap between specialists within the religious, tourism, management and education sectors through a collection of contemporary perspectives. It provides practical applications, models and ... -
Marketing in travel and tourism
(Butterworth-Heinemann, 2009)This book aims to guide and support readers through the complexities of tourism marketing in the 21st C. It sets out clear explanations of marketing principles and concepts adapted from mainstream services marketing, and ... -
The economics of recreation, leisure and tourism
(Butterworth-Heinemann, 2011)This textbook describes the relevance of economics to the tourism and leisure industries, helping you to pass an economics module as Part of a tourism, recreation or sport management degree. It applies economic theory to ... -
The economics of recreation, leisure and tourism
(Routledge, 2020)It is written in a clear and engaging style that assumes no prior knowledge of economics. It applies economic theory to a range of tourism industry issues at the consumer, business, national and international level by using ... -
Creating experience value in tourism
(CABI, 2018)Research delivers a multitude of approaches to value creation, represented here as a set of definitions, perspectives and interpretations of how tourists, as customers, create value alone and with others. Now updated ...