Đang hiển thị mục 1-3 trong tổng 3

    • Older tourist behavior and marketing tools 

      Vigolo, Vania (Springer, 2017)
      This book provides an in-depth analysis of the older-tourist market, and of the challenges and opportunities created by population ageing from a tourism marketing perspective, by combining a demand-side and a supply-side ...
    • Tourist behavior : an experiential perspective 

      Kozak, Metin; Kozak, Nazmi (Springer, 2018)
      This book examines and analyzes tourism consumption and tourist experiences, employing a systematic and case study-driven perspective. Covering approaches with a wider geographical background, it considers issues like ...
    • Trends in tourist behavior : new products and experiences from Europe 

      Artal-Tur, Andrés (editor); Kozak, Metin (editor); Kozak, Nazmi (editor) (Springer, 2019)
      This book examines both how tourist behavior is being shaped by the new tourism products and segments that are appearing on the European market and how the tourist experience influences post-trip evaluation of destinations ...