Duyệt 21. Travel - Tourism theo Chủ đề "Social media"

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    • Social media in travel, tourism and hospitality : theory, practice and cases 

      Sigala, Marianna (editor); Christou, Evangelos (editor); Gretzel, Ulrikel (editor) (Ashgate Publishing Limited, 2012)
      Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which ...

    • Social media marketing in tourism and hospitality 

      Minazzi, Roberta (Springer, 2015)
      This book describes ongoing developments in social media within the tourism and hospitality sector, highlighting impacts on both the demand and the supply side. It offers a combination of theory and practice, with discussion ...