Duyệt 21. Travel - Tourism theo Tác giả "Pulido Fernández, Juan Ignacio (editor)"
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Sustainable destination branding and marketing : strategies for tourism development
Sharma, Anukrati (editor); Pulido Fernández, Juan Ignacio (editor); Hassan, Azizul (editor) (CABI, 2020)"Destination branding and marketing form the backbone of tourism industry growth, but it is increasingly important that the strategies employed consider and promote sustainable solutions. This book provides a comprehensive ...