Duyệt 21. Travel - Tourism theo Tác giả "Fyall, Alan"
Đang hiển thị mục 1-2 trong tổng 2
-
Marketing in travel and tourism
Middleton, Victor T. C.; Fyall, Alan; Morgan, Michael (Butterworth-Heinemann, 2009)This book aims to guide and support readers through the complexities of tourism marketing in the 21st C. It sets out clear explanations of marketing principles and concepts adapted from mainstream services marketing, and ... -
Tourism : principles and practice
Fletcher, John; Fyall, Alan; Gilbert, David; Wanhill, Stephen (Pearson, 2018)