Duyệt 21. Travel - Tourism theo Tác giả "Ratten, Vanessa (editor)"
Đang hiển thị mục 1-2 trong tổng 2
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Tourism innovation : technology, sustainability and creativity
Ratten, Vanessa (editor); Braga, Vitor (editor); Álvarez-García, José (editor) (Routledge, 2020)"Tourism can take many different forms and types but increasingly it is viewed as one of the most innovative industries. This book showcases the innovations in tourism through a creativity, sustainability and technology ... -
Tourism, hospitality and digital transformation : strategic management aspects
Tajeddini, Kayhan (editor); Ratten, Vanessa (editor); Merkle, Thorsten (editor) (Routledge, 2020)This book is timely with its critical examination of such forces and how the two industries should strategize and respond to changes effectively. It examines a wide scope of topics, from environmental scanning, formulation, ...