Introduction to search engine optimization: A Guide for Absolute Beginners

Abstract

Todd Kelsey, PhD, is an author and educator whose publishing credits include several books for helping people learn more about technol- ogy. He has appeared on television as a featured expert, and has worked with a wide variety of corporations and non-profit organizations. He is currently an Assistant Professor of Marketing at Benedictine University in Lisle, IL (www.ben.edu). Here’s a picture of one of the things I like to do when I’m not doing digital marketing—grow sunflowers! (And measure them. Now there’s some analytics for you!) I’ve worked professionally in digital marketing for some time now, and I’ve also authored books on related topics. You’re welcome to look me up on LinkedIn, and you’re also welcome to invite me to connect: http://linkedin.com/ in/tekelsey.