8. BÀI TRÍCH BÁO - TẠP CHÍ KHOA HỌC: Recent submissions
Now showing items 661-665 of 1018
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Relationship of Precrisis Financial Decisions With the Financial Distress and Performance of Small- and Medium-Sized Restaurants During COVID-19
(The Author(s), 2023)Based on the trade-off theory of capital structure and the information asymmetry theory of business financing, we evaluated the association of informal financing with the financial performance of small- and medium-sized ... -
Understanding primary stakeholders' multiple roles in hallmark event tourism management
(Elservier, 2017)This paper contributes insights into stakeholder theory in hallmark event tourism and the implications for engaging primary stakeholders in further tourism management settings. The tangible and symbolic tourism benefits ... -
The effect of celebrity on brand awareness, perceived quality, brand image, brand loyalty, and destination attachment to a literary festival
(Elservier, 2018)This study assessed whether a celebrity writer endorsement affects festival brand equity and attachment to a festival destination. Subjects were non-residents who attended a local literary festival. Among celebrity ... -
“Give and take”: A social exchange perspective on festival stakeholder relations
(Elservier, 2019)Based on social exchange theory, this research seeks to establish the differences between festival stakeholder relations in terms of trust, control, dependence, and altruism. A total of 1105 par- ticipant surveys were ... -
The relationships between food-related personality traits, satisfaction, and loyalty among visitors attending food events and festivals
(Elservier, 2010)This study applies the concept of food-related personality traits to hospitality and tourism and identifies relationships between personality, satisfaction, and loyalty. An on-site survey was carried out with 335 visitors ...