E-business and e-commerce management : strategy, implementation, and practice
dc.contributor.author | Chaffey, Dave | |
dc.date.issued | 2009 | |
dc.identifier.isbn | 978-0-273-71960-1 | |
dc.identifier.uri | https://thuvienso.hoasen.edu.vn/handle/123456789/12759 | |
dc.description.abstract | Popular for its cutting edge and contemporary coverage, its international approach and its balance of the technical and managerial topics of central importance to developing an understanding of this subject, this book is ideal for students or practitioners of e-business or e-commerce at any level. | |
dc.format | xxxii, 764 p. : ill. | |
dc.language.iso | en | |
dc.publisher | Prentice Hall | |
dc.subject | Electronic commerce | |
dc.subject | Business enterprises | |
dc.subject | Computer networks | |
dc.title | E-business and e-commerce management : strategy, implementation, and practice | |
dc.type | Book | |
dc.description.version | 4th edition |