Behavioral finance and wealth management : how to build optimal portfolios that account for investor biases

Abstract

In this book, financial expert Michael Pompian shows you, whether youre an investor or a financial advisor, how to make better investment decisions by employing behavioral finance research. Pompian takes a practical approach to the science of behavioral finance and puts it to use in the real world. He reveals 20 of the most prominent individual investor biases and helps you properly modify your asset allocation decisions based on the latest research on behavioral anomalies of individual investors.