Introduction to Google Analytics : a guide for absolute beginners

dc.contributor.author	Kelsey, Todd
dc.date.issued	2017
dc.identifier.isbn	978-1-4842-2829-6
dc.identifier.uri	http://10.1.1.182:8080/handle/123456789/11865
dc.description.abstract	"Web analytics is critical to online marketers as they seek to track return on investment and optimize their websites. Introduction to Google Analytics covers the basics of Google Analytics, starting with creating a blog, and monitoring the number of people who see the blog posts and where they come from." Page 4 of cover.
dc.format	xiii, 141 p. : ill.
dc.language.iso	en
dc.publisher	Apress
dc.subject	Google analytics
dc.subject	Web usage mining
dc.subject	Internet users
dc.subject	Statistics
dc.subject	Data processing
dc.title	Introduction to Google Analytics : a guide for absolute beginners
dc.type	Book