Hiển thị biểu ghi dạng vắn tắt

dc.contributor.authorMariani, Marcello M. (editor)
dc.contributor.authorCzakon, Wojciech (editor)
dc.contributor.authorBuhalis, Dimitrios (editor)
dc.date.issued2016
dc.identifier.isbn978-1-137-40185-4
dc.identifier.urihttps://thuvienso.hoasen.edu.vn/handle/123456789/11724
dc.description.abstractThis volume recognizes the relevance of travel, tourism, and tourism activities as major economic drivers in the contemporary global economy, with a specific focus on performance, strategies, and sustainability. It is the collective intellectual effort of a number of international scholars, who cultivate original research on tourism management from a variety of theoretical perspectives. Together, they outline the importance for tourism companies and destinations to achieve and maintain a sustained competitive advantage by embracing sustainability and a Triple Bottom Line (TBL) approach to performance.
dc.formatix, 291 p. : ill.
dc.language.isoen
dc.publisherPalgrave Macmillan
dc.subjectTourism
dc.subjectMarketing
dc.subjectManagement
dc.subjectTechnological innovations
dc.titleTourism management, marketing, and development : performance, strategies, and sustainability
dc.typeBook


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Hiển thị biểu ghi dạng vắn tắt