CRM in financial services : a practical guide to making customer relationship management work

dc.contributor.author	Foss, Bryan
dc.contributor.author	Stone, Merlin
dc.date.issued	2002
dc.identifier.isbn	0-7494-3696-4
dc.identifier.uri	https://thuvienso.hoasen.edu.vn/handle/123456789/1116
dc.description	xviii, 700 p. : ill.
dc.language.iso	en
dc.publisher	Kogan Page
dc.subject	Finance
dc.subject.other	Financial services industry
dc.subject.other	Customer services
dc.title	CRM in financial services : a practical guide to making customer relationship management work
dc.type	Book