Đang hiển thị mục 181-185 trong tổng 4754

    • Strategic brand management 

      Chernev, Alexander (Cerebellum Press, 2017)
      This book presents a cohesive framework for brand management that delineates the unique role of brands as a means of creating market value. Topics covered include designing effective brand strategy and tactics, developing ...
    • Information technology for management : on-demand strategies for performance, growth and sustainability 

      Turban, Efraim; Pollard, Carol; Wood, Gregory R. (John Wiley & Sons, Inc., 2018)
      In the new edition of the acclaimed Information Technology for Management, the latest developments in the real world of IT management are covered in detail thanks to the input of IT managers and practitioners from top ...
    • Competitive branding strategies : managing performance in emerging markets 

      Rajagopal (Palgrave Macmillan, 2019)
      This book enhances knowledge on developing competitive brands in emerging markets, particularly the BRICS countries. It provides the necessary guidance with proven strategies for building successful brands, the decisions ...
    • Programming embedded system II 

      Pont, Michael J. ([S.l.], 2002-2004)
    • Urban design and people 

      Dobbins, Michael (John Wiley & Sons, Inc., 2009)
      This introduction to the field of urban design offers a comprehensive survey of the processes necessary to implement urban design work, explaining the vocabulary, the rules, the tools, the structures, and the resources in ...